According to the National Retail Federation, the average amount of money spent during back-to-school shopping has gone up 40 percent in the last 10 years. This year, the NRF expects people to spend around $25 billion in advance of the coming semester. Back to school is one of the biggest times of the year for many retailers, second to only the holiday season. This season isn't just big for retailers, it's also big for mystery shoppers. Since there will be so much traffic at many retailers, companies will be hiring more mystery shoppers to know how they're doing so they can plan for the future.
Types of jobs
The types of jobs mystery shoppers will find will span a wide variety of stores that will all have something in common - students will need their products. Clothing, food for lunches, decorations for dorm rooms, electronic study aides, pens, paper and backpacks will all be common products that mystery shoppers working the back-to-school season will need to purchase. According to the NRF, 63 percent of back-to-school shopping, will happen at discount retailers like Target and Walmart. This means that mystery shoppers will be spending the majority of their time in big box stores. Local electronics stores and bookstores will likely see some action as well, however, so it's a good idea for mystery shoppers to keep their eyes open.
"You can get your back to school shopping done and at the same time be working a mystery shopping job."
Who can benefit
Really, any mystery shopper can benefit from the possibility of more mystery shopping jobs, but in general, it will be the mystery shoppers who will already be out and about when back to school begins - the parents of students. In the time leading up to the school year, parents can bring their kids with them. You can get your back-to-school shopping done while working a mystery shopping job, making back-to-school shopping much more affordable. Once school starts, moms and dads who are stay-at-home parents can use the portion of the day that their child is at school on mystery shopping gigs, and try to catch a few extra jobs near the tail end of the back-to-school shopping period. When the kids are out of the house for several hours, more time can be spent searching for, applying, and completing jobs.
In addition to stay-at-home parents, college students are another group of mystery shoppers that can benefit from back-to-school shopping. Many college students shop for themselves when school comes around, and if mom or dad wants to help out with school expenses, they can come along for the mystery shopping job.